Research-Led Website Build
A website built around what your customers actually ask
Most websites are designed on opinions.
Ours start with real customer conversations, so every page answers the questions your buyers have, earns their trust, and gets found on Google and AI search.
From SGD2,500 + participant incentives at cost · 4–6 weeks · 100% real people, no AI
Who it’s for
This is for you if…
Starting Fresh
New business · You need a website that works from day one
No website yet · Or one you’re embarrassed to share
Want it done properly · Not a template with your logo on it
Outgrown your site
Your business changed · Your website didn’t
Visitors, no enquiries · People look, then leave
Hard to update · You avoid touching it
Want to be found
Invisible on Google · Customers can’t find you
Skipped by AI · ChatGPT recommends your competitors
No clear message · Visitors can’t tell why you’re different
What’s included
How we build your website
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We interview 3 of your customers (or people who match them) about what they search for, what worries them and why they choose a business like yours.
Real conversations, never AI personas.
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We turn those conversations into a clear sitemap and page plan, built around the questions your buyers ask at every stage.
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We write every page for you, in plain English, using your customers’ own words, so your website sounds like you and speaks to them.
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Up to 5 pages, mobile-friendly and easy for you to update, built on the platform that best suits your business: Squarespace, Wix, WordPress or Shopify.
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Page titles, descriptions, schema markup, FAQs, Google Search Console and Google Analytics, all set up from day one so Google and AI tools can understand and recommend you.
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2 rounds of revisions, a 1-hour handover session so you can update your site yourself, and 30 days of support after launch.
What you get
A website built on evidence
Every page is shaped by real customer conversations, not guesswork.
Content written for you
No staring at a blank page. We write it, you approve it.
Found on Google and AI
Search and AI-search setup included as standard, not as an extra.
Yours to keep
Full ownership of your website and content. No lock-in.
How it works
Week 1: Kick-off ; A 45-minute call to understand your business, customers and goals.
Weeks 1–2: Listen ; We interview 3 customers and review your current site and competitors.
Weeks 2–3: Plan and write ; You review and approve the sitemap and page content.
Weeks 3–5: Build ; We design and build your website, with 2 rounds of revisions.
Week 6: Launch ; We set up search tracking, launch your site and hand it over.
Need more?
Extra pages: +SGD300 per page
Blog setup with 2 launch articles: +SGD500
Online store: quoted separately
Keep improving after launch: Kleaarity Pulse, from SGD800/month
Frequently Asked Questions
still have questions?
take a look at the FAQ or reach out anytime.
when you’re feeling ready, go ahead and book a call.
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Small business websites in Singapore range from a few hundred dollars for a template to tens of thousands for a large custom build.
A Kleaarity research-led website starts from S$2,500 for up to 5 pages, including customer interviews, content writing and search setup.
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Most web designers start with how a site should look.
We start with what your customers need to know.
Every page is built around real customer conversations, so your site answers the right questions and turns more visitors into enquiries.
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Yes. We write every page, using what we learn from your customers. You review and approve everything before it goes live.
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We build on Squarespace, Wix, WordPress or Shopify, and recommend the best fit for your business and how comfortable you are updating it yourself.
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You do, directly with the platform. Your website and domain are always in your name, so you have full ownership.
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Most builds take 4–6 weeks. Timing depends on how quickly customer interviews can be scheduled and how fast content is approved.
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You get 30 days of support for any issues. To keep improving your site with ongoing customer research and fixes, you can move onto Kleaarity Pulse.
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No. Every page is written by our team, based on real conversations with your customers.
let’s talk about your website
tell us a little about your business. we'll reply within 1 working day to arrange a short intro call.
No obligations.